Turkish G Group plans halal cinnamon roll production in Tatarstan

The company is ready to invest 18.5 million rubles in the project and is seeking a production site of about 1,000 square meters in the republic. It plans to supply products under its own Russian brand to hotels, cafes, restaurants and retail chains.

Turkish company G Group is considering launching cinnamon roll production in Tatarstan and is ready to invest 18.5 million rubles in the project. The company's founder and CEO outlined the plans at a meeting at the republic's Investment Development Agency, Business Online reports.

The investor does not want to copy the well-known American cinnamon roll format, but instead plans to create its own Russian brand. The products' main distinguishing features will be halal status and natural ingredients. The company sees hotels, cafes, restaurants and chain stores among its potential customers.

Lease with an option to purchase

G Group is seeking premises of about 1,000 square meters in Tatarstan for the production facility. The company is interested in industrial sites that can be leased with the option of subsequent purchase. According to the company's head, its facility in Türkiye produces about 5,000 rolls a day and aims to increase output to 6,500–7,000 units.

Вид на Казанский кремль и Казанку (архив)

The project is small in scale, but it will add to the list of Turkish investments in the republic. Several major Turkish companies already operate in Tatarstan: Hayat Kimya produces toilet paper, tissues and paper towels; Kastamonu Entegre manufactures MDF boards and laminate flooring; and Coşkunöz produces stamped metal components for the automotive industry.

Tatarstan is one of Russia's regions with a large Muslim population. Kazan also hosts KazanForum, an international forum on economic cooperation between Russia and the countries of the Islamic world, every year.

Photo: Wikimedia Commons (CC BY 2.0, CC BY-SA 3.0; archive)

Turkish G Group plans halal cinnamon roll production in Tatarstan