Today, mental health has become an important topic at the intersection of the health sector, corporate agenda, and beauty industry. At the international Longevity: Mental Health summit held in Moscow in April, professor and medical doctor Yana Yutskovskaya presented a new perspective in the field of neurocosmetology and exomind therapy, representing the synergy of neurology and aesthetic medicine. Approximately 300 experts from Russia, CIS countries, Turkey, Brazil, and India participated. Psychiatrists, endocrinologists, longevity specialists, and aesthetic clinic representatives discussed how device technologies can help combat anxiety, obsessive-compulsive disorder, compulsive eating, decreased motivation and self-control, and the effects of estrogen deficiency. The standout technology at the summit was ExoTMS, introduced as an advanced transcranial magnetic stimulation method that affects the brain cortex softly and non-invasively. Ildar Miraev, regional director of BTL Industries' aesthetic department for Russia and the CIS region, emphasized that the global business world loses about 1 trillion dollars annually due to anxiety, depression, and employees' procrastination habits. Miraev pointed out that every 1 dollar invested in mental health preventive programs could bring companies 450 dollars thanks to reduced productivity losses and staff turnover. Aesthetic medicine is no longer limited to wrinkles and loss of skin elasticity; a new field called neurocosmetology (neuro-hacking) is developing. According to Yana Yutskovskaya, doctors are concerned not only with the external appearance but also with the patient's brain and nervous system 'settings.' It is noted that patients with estrogen deficiency and high stress hormones may still show signs of fatigue even after rejuvenating procedures. Neurocosmetology is based on the 'brain-skin' concept studied by dermatologists, neurologists, and pseudodermatologists. The skin is seen as a sensory organ closely connected with the nervous and endocrine systems, perceiving external stimuli through the skin and reflecting stress or relaxation. At the summit, the use of ExoTMS within the scope of exomind therapy was discussed as a non-invasive method that modulates the activity of brain regions associated with anxiety, motivation, impulse control, and emotional exhaustion. Complex protocols were discussed to support ExoTMS applications with aesthetic procedures such as injections and device-assisted lifting. Yana Yutskovskaya stated that in the coming years, neurocosmetology and exomind therapy will become an important part of aesthetic clinics, and visits to cosmetologists will increasingly begin with conversations about sleep, stress levels, and emotional exhaustion.