International Perfumery and Cosmetics Exhibition InterCHARM Moscow 2026

InterCHARM Moscow is the largest and most effective exhibition in the fields of perfumery, cosmetics, personal hygiene products, aesthetic medicine, and hairdressing art in Russia, Eastern Europe, and the CIS countries. This annual large-scale event brings together thousands of manufacturers, suppliers, beauty salon owners, retailers, and distributors to present new products and conclude profitable contracts.

The exhibition is a key platform for tracking market trends, strengthening brand positions, and developing new sales channels in the region.

National Participation: The national pavilion of Turkey is organized by the Istanbul Chemicals and Chemical Products Exporters' Association (İKMİB), allowing Turkish companies to benefit from government support.

Regional Market Share: The exhibition provides an excellent opportunity for Turkish manufacturers of decorative cosmetics, skin and hair care products, and hygiene products to strengthen their presence and increase export volumes to the markets of Russia and the CIS.

B2B Cooperation: The platform enables direct negotiations with leading distributors, retail chains, and pharmacy groups in the region.